Glenelg Street Party Design

Our client City of Holdfast Bay recently hosted the Stage 3 Start of the Santos Tour Down Under 2016 at Glenelg on Thursday 21 January.

In line with tradition, a celebratory street party was held the evening before the big race.

The City of Holdfast approached us to develop an exciting cycling inspired concept to promote the community event across a variety of collateral, including posters, web banners, bus shelters, entry signage and a large banner for Moseley Square. 

We designed a colourful geometric bike to represent the event and act as a recognisable symbol across all the collateral. The street party was a huge success with over 20,000 people attending.

 

glenelg street party branding

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